Retinol (Vitamin A): What It Is and Who Should Be Using It

If you’ve ever browsed the skincare aisle or scrolled through beauty influencers’ routines, you’ve likely come across the word retinol. Touted as a ‘holy grail’ ingredient by skincare enthusiasts, retinol is one of the most researched and effective ingredients for improving skin texture, tone, and overall health. But what exactly is it—and is it right…

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Beautiful Lips SPF30

Meet Beautiful Lips SPF30 in Lyra: a limited-edition tinted balm that hydrates, protects, and perfects in one swipe. Available in clinic.

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The RATIONALE Holiday Collection

This festive season, RATIONALE unveils the Holiday 2025 Collection—limited-edition kits, discovery sizes, and gifts infused with signature glow. Available in clinic.

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The Beautiful Collection

SPF-infused innovations that deliver luminous pigment with skincare performance—designed to protect and perfect every day. Available in clinic

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